GDPR and data protection

Privacy Policy

I. Introductory Provisions

1. For the purposes of these principles, the operator of the e-shop www.wtrailers.cz, as well as the administrator of personal data, is the company W trailers CZ s.r.o., IČO: 21532214, with its registered office at Dvořákova 2190/37, 301 00 Plzeň, registered in the commercial register maintained by the Regional Court in Plzeň, section C, insert 45226.

2. Personal data includes name and surname, business name, email address, phone number, billing address, delivery address, IP address, cookies, identification number of a self-employed person, and tax identification number of a self-employed person, information about reaching the age of 16.

3. The operator of the e-shop www.wtrailers.cz, as the administrator of personal data, hereby informs about the method and scope of processing personal data, including the scope of rights of the participant (as defined below) related to the processing of their personal data.

4. The operator processes personal data in accordance with the following legal regulations: Act on the Protection of Personal Data No. 101/2000 Coll., Regulation of the European Parliament and Council (EU) 2016/679 (hereinafter referred to as "Regulation"), Act on Certain Services of the Information Society No. 480/2004, Act No. 563/1991 Coll., on Accounting, as amended, Act No. 89/2012 Coll., Civil Code, Act No. 634/1992 Coll., on Consumer Protection, or in accordance with other legal regulations.

5. The participant is a natural person, both self-employed and non-self-employed, who purchases goods and services from the operator.

6. The operator is a legal entity that operates this online store for the purpose of selling goods to the end customer and the store W trailers CZ s.r.o., Dvořákova 37, 30100 Plzeň, IČO: 21532214. In connection with the above, personal data is processed to the extent that it was provided in connection with the order of products and/or services of the operator, or in the context of negotiations for the conclusion of a contract with the operator, as well as in connection with the concluded contract; for the purposes stated below in Article II.

II. Purposes and Duration of Processing Personal Data

1.  

a) Fulfillment of the contract, or other obligation, and provision of services: Personal data will be processed for the duration of negotiations for the conclusion of a contract between the operator and the participant, for the purpose of concluding the contract, as well as for the duration of the contractual relationship.

Sending Satisfaction Questionnaires:

We assess your satisfaction with your purchase through email questionnaires as part of the Verified by Customers program, in which our e-shop is involved. We send these to you every time you make a purchase with us, unless you refuse their sending in accordance with § 7 paragraph 3 of Act No. 480/2004 Coll. on certain services of the information society. The processing of personal data for the purpose of sending questionnaires within the Verified by Customers program is carried out based on our legitimate interest, which lies in determining your satisfaction with your purchase from us.

For sending questionnaires, evaluating your feedback, and analyzing our market position, we use a processor, which is the operator of the portal Heureka.cz; for these purposes, we may pass on information about the purchased goods and your email address. Your personal data is not transferred to any third party for its own purposes when sending email questionnaires. You can express an objection to the sending of email questionnaires within the Verified by Customers program at any time by refusing further questionnaires using the link in the email with the questionnaire. In the event of your objection, we will not send you the questionnaire further.

Marketing Actions:

For the purpose of fulfilling marketing actions, evaluation, completion, delivery of any potential winnings, etc. Processing time: for the duration of the marketing action.

b) Fulfillment of legal obligations (especially accounting, tax, and archival, providing cooperation to administrative authorities, police, courts): The tax document will be kept for 10 years from the termination of the contract. For the purpose of fulfilling the legal obligation of archiving accounting documents based on Act No. 563/1991 Coll., on accounting, as amended, personal data will be further processed and stored for a period of 10 years starting from the year following the year in which the contract was concluded between the operator and the participant.

Fulfillment of obligations in connection with the exercise of rights from defective performance, providing cooperation to administrative authorities, police, court: the operator is entitled to process basic personal, identification, and contact data of the customer, data about the goods, and data from communication between the customer for a period of 4 years from the expiration of the warranty period on the goods.

c) Legitimate interests of the operator, protection of rights and legally protected interests of the operator: Effective defense in the event of a dispute. The processing time is set here for 4 years from the expiration of the warranty period on the goods and is extended by the duration of the dispute. The legitimate interest of the operator is also the sending of commercial communications (mass offers and individual offers) in accordance with § 7 paragraph 3 of Act No. 480/2004 Coll., on certain services of the information society and in accordance with point 47 of the Regulation, if the operator has obtained details of electronic contact in connection with the sale of goods and services to the participant.

d) Marketing and commercial offers of the operator's services: Mass sending of commercial offers of products and services: sending general advertising messages without targeting a specific group of recipients. The processing time of personal data in this case is 3 years.

Individual Offer: Sending Advertising Messages After Evaluating Certain Personal Aspects Related to the Individual

The operator does not perform profiling in accordance with Article 22 of the Regulation, as it does not involve automated processing, but rather manual creation of individual offers. The processing period for personal data in this case is 3 years.

Sending Questionnaires Heureka Verified by Customers: Sending Questionnaires Heureka for the Purpose of Improving the Services Provided to Customers

The operator, within the framework of satisfaction evaluation and other surveys, transfers personal data to a third party – another administrator – the company Heureka Shopping s.r.o. The processing period for personal data in this case is 3 years. (Explicit consent of the Participant is required here).

Cookies: Short Text Files Generated by the Web Server and Stored on the Computer via the Browser

Two types are distinguished. Firstly, there are cookies necessary for ensuring the functioning and analysis of the website (the transmission of electronic communication through the network of electronic communications cannot be objected to with the use of these cookies). Furthermore, there are cookies that evaluate certain personal aspects related to a specific individual. With the use of the second type of cookies, the Participant must give consent. The processing period in this case is 3 years.

For the purposes of remarketing, cookies are transferred to other processors only if consent has been granted for this purpose, with an expiration period of a maximum of 540 days. If consent for advertising cookies is withdrawn, it is not technically possible to immediately remove cookies already transferred to the processor. The removal of cookies at the processor will occur automatically after the expiration period has elapsed. An immediate solution to prevent remarketing activities by the processor is to delete cookies from the browser, see the help of each specific browser.

Camera System: The Areas of Our Establishment Are Monitored by a Camera System with Online Transmission and Recording

Cameras in the establishments are present both for prevention and for clarifying any unlawful activities. The operator of the camera system is our company W trailers CZ s.r.o. The retention period for recordings is 30 days.

The Operator is the Administrator of Personal Data.

III. Protection of Personal Data and Information on Processing

1. If the participant does not provide their personal data, it is not possible to conclude a contract with the operator and/or provide them with the services arising from it. Personal data is necessary in this context for the provision of a specific service or product of the operator.

2. After the expiration of the periods specified in Article II, the operator will delete or anonymize personal data.

 

The participant is obliged to provide the operator only with truthful and accurate personal data. The participant is responsible for the correctness, accuracy, and truthfulness of the provided personal data. The operator is not responsible for the correctness of the provided data.

1. The operator will make maximum effort to prevent unauthorized processing of personal data.

2. The operator is entitled to pass personal data of the participant to third parties for the following purposes: completion of the ordering process, delivery of goods, sending commercial messages, customer satisfaction evaluation, providing consumer credit, customer support services, providing insurance products, handling complaints, registration of a new customer.

3. Personal data is and will be processed in electronic form in a non-automated manner.

4. In the event that the customer chooses a reservation at a store that is a partner store of the administrator (operated by a separate entity), the personal data provided in the reservation will be passed to the partner store chosen by the customer, to the extent of the provided data: name, surname, billing and delivery address, phone number, email address, company ID, tax ID for the purpose of successfully processing the order.

IV. Rights of the Participant Related to Processing

1. Rights of the participant in relation to the protection of personal data: a) to request access to their personal data from the operator; b) to correct the provided personal data; c) to delete the provided personal data; d) to restrict the processing of personal data; e) to file a complaint with the Office for Personal Data Protection; f) the right to transfer personal data to another administrator; g) the right to object to the processing of personal data.

2. The participant can exercise their rights under paragraph 1 of this article by submitting a request to the address info@wtrailerscz@gmail.com or, in the case of a registered customer, in the customer section on the e-shop website.

3. The rights under paragraph 1 of this article letters c) and d) cannot be exercised to the extent and for the purposes specified in Article II paragraph 1 letters a), b), and c) except for point 2) letter c) of Article II, where the exercise of all rights listed in paragraph 4 is possible.

 

In the event that the participant believes that the operator is processing their personal data in violation of the protection of their private and personal life or in violation of applicable legal regulations, especially if the personal data is inaccurate with regard to the purpose of its processing, they may: request an explanation from the operator via email at wtrailerscz@gmail.com, raise an objection to the processing, and request via email sent to wtrailerscz@gmail.com that the operator ensure the removal of such a state (e.g., by blocking, making corrections, supplementing, or disposing of personal data).

Operator's Decision on Objection

The operator shall promptly decide on the objection and inform the participant. If the operator does not comply with the objection, the participant has the right to contact the Office for Personal Data Protection directly. This provision does not affect the participant's right to submit their suggestion directly to the Office for Personal Data Protection.

1. If the participant exercises the right under this article, the operator is obliged to respond within 30 days of receiving the request.

2. The acceptance of the request to exercise the right from Article IV, point 1 a) and f) is possible only through a data message or a letter with an officially verified signature sent to the company's registered office. The request must include an email address to which a verification email will then be sent for the purpose of confirming the identity of the applicant.

3. If the participant exercises any of the rights from Article IV, paragraph 1, the operator has the right to request proof of the participant's identity. The request for access to personal data must therefore be sent from the applicant's email address. If the request is submitted in another form or from another email address, the operator has the right to require additional verification in the form of a response to the verification email. In the event that the applicant does not prove their identity within 14 days of sending the verification email, their request to exercise the rights from Article IV, paragraph 1 will not be accepted.

4. The operator is entitled, in the case of repeated and unjustified requests for the provision of a physical copy of the processed personal data, to charge a reasonable fee for the associated administrative costs.

Final Provisions

All legal relationships arising in connection with the processing of personal data are governed by the legal order of the Czech Republic, regardless of where access to them was realized. The competent Czech courts are responsible for resolving any disputes arising in connection with privacy protection between the participant and the operator. The data subject has the right to contact the Office for Personal Data Protection (www.uoou.cz). These Principles come into effect on May 11, 2024.